Success Prompts Addition of Two New Cold Brew Coffee Products
KOLOA, Hawaii, Aug. 11, 2016
KOLOA, Hawaii, Aug. 11, 2016 /PRNewswire/ — KonaRed Corporation (OTCQB: KRED), a pioneer of the coffee fruit category and manufacturers of premium Hawaiian Cold Brew and Whole Bean Coffee products, today announced an increase in retail placements and new distribution in the New York City area for the Company’s award winning Cold Brew Coffees.
In Hawaii, KonaRed’s RTD Cold Brew Coffees can now be found at Foodland, Food Pantry and ABC Stores, representing over 100 new store placements. Additional success has been seen in the Western US recently with the RTD Cold Brew Coffee line being added to the shelves of major Kroger and Albertsons Companies’ banner stores. Revenue and increased profit margins are projected to increase month over month and year over year heading into 2017.
Based on consumer demand, KonaRed has also announced it will add to its Cold Brew Coffees line-up by launching two new flavors – Kauai Caramel and Maui Mocha. Additionally, 32oz glass bottle offerings of the RTD Cold Brew Coffees in Original and Hawaiian Vanilla flavors will be added to the line expansion in September. This will bring KonaRed’s Cold Brew Coffee line to five flavors in multiple volume sizes and is projected to significantly add to revenue.
KonaRed’s CEO Shaun Roberts commented, “We are thrilled with the continued growth of our Cold Brew Coffee product sales. The product is selling extremely well on the shelves of the largest retailers in the West and we are quickly adding customers, as shown by our recent launch of distribution in the New York City area. With the boom of the Cold Brew Coffee category, having a leading shelf presence in a market like New York is great timing for success and we are confident our strategic partners in that region are the best in the business.”
About Cold Brew Coffee
KonaRed offers ready-to-drink (‘RTD’) Original, Hawaiian Vanilla and Espresso Cold Brew Coffee flavors in 12oz glass bottles with eye-catching labels. KonaRed’s taste test proven RTD coffees are based on premium Kona coffee beans and functional Hawaiian coffee fruit. This healthy innovative coffee is like nothing seen before and is created by a process where roasted and ground coffee beans are steeped in cold water for over 16 hours, resulting in a delicious, low acid, highly caffeinated craft coffee experience.
About KonaRed Corporation
KonaRed® Corporation is the pioneer of the USA Grown, Hawaiian Coffee Fruit. The company oversees a vertically integrated supply chain, which starts with the highest quality Coffee and Coffee Fruit from Kona, Hawaii. The Company produces three Ready to Drink (‘RTD’) Cold Brew Coffee varieties, plus its well-established RTD Antioxidant Juices, 100% Hawaiian Coffee Fruit Powders and three varieties of Kona Coffee Beans. The Company also has an industrial ingredients division. KonaRed products are sold throughout the U.S. and can be found in select Kroger, Safeway, Vitamin Shoppe, Target, Whole Foods, 7-Eleven, Vons, Albertsons, Pavilions and many other retail outlets. More information about KonaRed and its products can be found at www.konared.com.
Forward Looking Statements
Certain information contained in this press release, including any information as to our strategy, plans or future financial or operating performance and other statements that express management’s expectations or estimates of future performance, constitute “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. All statements, other than statements of historical fact, are forward-looking statements. The words “believe,” “expect,” “will,” “anticipate,” “contemplate,” “target,” “plan,” “continue,” “budget,” “may,” “intend,” “estimate,” “project” and similar expressions identify forward-looking statements. Forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those expressed in the forward-looking statements, including, but not limited to, certain delays beyond the company’s control with respect to its plans or operations. Our actual results may differ materially from the results anticipated in these forward-looking statements due to a variety of factors, including, without limitation those set forth as “Risk Factors” in our filings with the SEC, which can be found at www.sec.gov. There may be other factors not mentioned above or included in the Company’s SEC filings that may cause actual results to differ materially from those projected in any forward-looking statement. The Company disclaims any intention or obligation to update or revise any forward-looking statements whether as a result of new information, future events or otherwise, except as required by applicable law.